NyQuil Cold & Flu


When you’re feeling sick and at your absolute worst, nothing beats shutting it all out. Silence the world and go to bed with the sweet relief of NyQuil Cold & Flu.


Print // OOH // Social // Digital // Packaging // Merch



Student Work made at the VCU Brandcenter
 



Seasonal OOH ads that would appear in cities during peak cold and flu season.









Social Posts






The Sweet Relief of Sleep Channel
A curated YouTube channel brought to you by NyQuil that is dedicated to one purpose—putting you to sleep.






Sleep Hypnosis Soundtrack
Paired with the recomended dosage of NyQuil, this guided hypnosis audio will quickly put you out of your misery.










We also created limited edition packaging and partnered with Uber Eats to provide a coupon for when you’re feeling too sick to cook for yourself.







Because who doesn’t love merch even when they’re sick?

Introducing the The Sleep Well, Get Well Bundle.
This set includes a Feel Cozy, Then Feel Nothing PJ Set, NyQuilt Heated Blanket, Blackout Everything Curtains, and Sick Slumbers Sleep Mask






Made at the VCU Brandcenter


Role: Art Director
CW: Cara Hanson